@article{oai:bunkyo.repo.nii.ac.jp:00003092,
 author = {Brown, R. A.},
 journal = {情報研究, Information and Communication Studies},
 month = {2007-07-01, 2010-01-28},
 note = {One hundred and sixty-nine Japanese college students assessed themselves on a version of the Pelham and Swann (1989) Self-Attributes Questionnaire and the Rosenberg (1965) Self-Esteem Scale. The principle findings were that, contrary to some past research, the self-esteem of the Japanese participants was positively associated with self-aggrandizement and negatively associated with self-effacement, but not associated with lack of self aggrandizement. Unlike American students, being "average" did not have a negative impact on the self-esteem of Japanese participants. Supplementary finding were that most participants evaluated themselves primarily as average or slightly better than average, females were more likely to evaluate themselves as average, personal importance ratings did not very much influence how much "better than average" self-evaluations were associated with self-esteem, the availability of an "average" option did not affect very much the distribution of self-evaluations.},
 pages = {1--7},
 title = {The Effect of Self-Perceptions of Averageness on Self-Aggrandizement and Self-Esteem in Japan},
 volume = {37},
 year = {}
}