@article{oai:bunkyo.repo.nii.ac.jp:00003313,
 author = {岸田, 功},
 journal = {情報研究, Information and Communication Studies},
 month = {1984-01-01, 2012-01-17},
 note = {A project team of the Beijing Society for Studies in Journalism had conducted research, as the first statistical sampling survey, into audience responses of Radio, TV, and Newspaper in Beijing during the summer of 1982.
　Remarkable among the data obtained w as that only 44% of farmers in that city read newspapers, while 96% of non-farmers do.
　It was also found that farmers w ho "do-not read" newspapers were more numerous than other farmers who "can-not read" them.
　TV seems to be a form of entertaining media rather than informational media, especially or farmers in China today.},
 pages = {1--15},
 title = {中国人のマス・メディア接触 : 「北京市読者・聴衆・視衆調査報告」から},
 volume = {5},
 year = {}
}