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  1. 紀要類
  2. SHONAN JOURNAL
  3. Vol.2

The Infiltration and Market Prospect of Japanese Animation and Manga in China

https://bunkyo.repo.nii.ac.jp/records/6518
https://bunkyo.repo.nii.ac.jp/records/6518
4a230168-4149-4d01-ac19-c6126be8a216
Item type 紀要論文 / Departmental Bulletin Paper(1)
公開日 2014-02-21
タイトル
タイトル The Infiltration and Market Prospect of Japanese Animation and Manga in China
言語
言語 eng
キーワード
主題 Japanese animation, Internet broadcasting, Chinese animation market
資源タイプ
資源タイプ departmental bulletin paper
アクセス権
アクセス権 metadata only access
著者 Zhiwei, Yu

× Zhiwei, Yu

Zhiwei, Yu

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Jingbo, Huang

× Jingbo, Huang

Jingbo, Huang

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Xiaoya, Wu

× Xiaoya, Wu

Xiaoya, Wu

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所属機関
値 Association for the Next Generation Culture and Entertainment, Tsinghua University
所属機関
値 Association for the Next Generation Culture and Entertainment, Tsinghua University
所属機関
値 Association for the Next Generation Culture and Entertainment, Tsinghua University
内容記述
内容記述タイプ Abstract
内容記述 Japanese animation (anime) made its way into China after the Reformation and Opening, and has become one of the most popular forms of recreation amongst Chinese youth and children. Although the Chinese government has many restrictions on the broadcast of foreign animation on local television, due to the fact that the main channel of entry into China is through piracy and Internet broadcasting, the popularity of Japanese animation shows no sign of declining. There are a large number of Japanese animation fans amidst Chinese youngsters giving it certain market potential, now beginning to attract Japanese animation industries into making an attempt at China’s market. This article will briefly review the history of how Japanese animation entered China, including an introduction of the infiltration and promotion of Japanese animation in China, the promotion paths of Japanese animation works, and also a discussion of methods of survival and development for Japanese animation products in the Chinese market.
書誌情報 SHONAN JOURNAL : The International Journal of the Shonan Research Institute Bunkyo University

巻 2, p. 19-27, 発行日 2011-03-01
出版者
出版者 Shonan Research Institute Bunkyo University
ISSN
収録物識別子タイプ ISSN
収録物識別子 21850178
ISBN
識別子タイプ ISBN
関連識別子 9784904035214
本文言語
値 英語
ID
値 BKSS020006
作成日
日付 2014-01-24
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